5 Effective Ways to Market Your Business

December 4th, 2014

Doing proper marketing and PR is half the job done to a firm’s success. If you are wondering what it is that you could do to put your company’s name out there – here are some helpful tips...


Not Quite Getting This Blogging Thing? We Demystify It For You

November 25th, 2014

Did you know that over a third of US companies already use blogs for marketing purposes? Blogging is fast becoming an accepted – and expected – way for businesses to communicate with their customers (or target audience). Mastering it will both strengthen your brand and attract more visitors to your website.


Define and talk to the exact targeted client!

August 21st, 2014

A ‘Buyer Persona’ (or ‘Persona’) is a fictional representation of your ideal customer, your exact targeted client. It is based on real data about customer demographics and behavior as well as informed speculation about their personal histories, motivations and concerns.


Grow Your Business with Social Media

July 17th, 2014

Tooliers has developed an Action Plan to create your perfect profiles on the main social media platforms, write your perfect posts, establish your social media goals and strategy, and ensure you do the right things on social media.


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