We all know how hard it is to attract customers; that’s why it’s very important to know how to keep the current customers.
But how do we manage to do this? What is the perfect recipe? Well, the idea is simple: you make your customers feel special. Watch the video above or read the script below, to understand the strategy you should approach, because our CEO&Founder has this short explanation:
“Make your customers feel special. Do you like it when you receive compliments, when you feel special, when you are treated well? Why would you not do the same for your customers? Treat your customers as you would like to be treated yourself. Make them feel special, important for your business. In fact they are, because without them your business wouldn’t exist. Make them feel exclusive so they fall in love with your business.
Think at your first date with the loved one. How did you make her feel? How did she respond? Of course you felt good and she agreed to meet with you again. Not only that, but she told her friends how good you are. You want to receive exactly the same in your business.
Customers that are happy and satisfied with your business would talk nicely about you, would come back for repeat business and bottom line that means more profits for you. Do you know that it costs seven times more to attract new customers versus keeping your existing customers?
Exclusivity comes hand in hand with making your customers to feel special. Imagine, you’ve just received the invite to join an exclusive network of business owners. Would you take it? Of course you would. And would also tell your neighbors you have just joined this exclusive network. What does it mean? Your neighbor now wants to join as well. So you’ve created more attraction for this exclusive network. Take a few moments and think how you can create your own exclusive network.”
Now that you know what we are talking about, tell us from your experience: did you try to make your customers feel special? If so, how did you do it? What’s working in your industry? Use the comments box below to share your ideas.
Also, read more on how to attract customers here!