How to Motivate People to Give Their Best for Your Company
October 20th, 2015You can greatly improve employee performance in your company when you diversify the types of incentives you use.
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GPS 4 Biz Success
How to Communicate with Your Potential Clients in Each Stage of Their Buying Journey
October 12th, 2015Everybody talks about a communication centered on client needs. Very few companies manage however, to put theory into practice. Why is this happening? Because it is not enough to adapt our messages to the general needs of our customers but we have to build our messages according to the buying journey they are on. In each stage, potential customers have some specific needs.
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Why It Is worth Promoting Yourself through the Internet by Creating a Personal Brand
September 28th, 2015The Internet has simplified the task of entrepreneurs and professional services providers. Anyone nowadays has access to social media channels such as a blog or Facebook page to reach a relevant audience. Personal branding strategies are especially effective online because people prefer to communicate with other people rather than with some companies.
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How Can Services Providers Increase Their Sales Using Effective Pricing Strategies
May 6th, 2015Many professional services providers offer quality services, but only few manage to market them successfully. Too often, the problem is the way they structure the offer. Finding the most favorable formula to "package” these services is vital for market success. Subsequently, implementing a smart pricing strategy is also vital in order to sustain good sales.
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How to Launch Your First Facebook Ads Campaign
March 17th, 2015Many entrepreneurs avoid using Facebook for business purposes, assuming that Facebook is a social network, not a business community. It's like saying don’t use billboards because the streets are for moving between home and work, and are not for informing commuters about specific products and services. Indeed, people are not on Facebook to be assailed with advertising messages, but that doesn’t mean we can’t promote ourselves through this network.
moreIs Your Business Right for You?
February 8th, 2015Is Your Business Right for You? This is a question that might not have popped up in your head. And rightly so. You are in business, and you go about it the best way you see fit.
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The Secrets to Successfully Using Emails to Promote Your Small or Midsized Business
January 16th, 2015Email marketing campaigns are the most effective and approachable ways to promote a small or medium business. This article discusses the main mistakes that must be avoided and some best practices that can be implemented by small- to medium-sized business owners to effectively promote their products and services via email.
more[VIDEO] Do you have a system in place to minimize damage?
July 3rd, 2014Our CEO and Founder, Ozana Giusca, has filmed this video to share with you her experience. Learn to minimize damage from the video and the examples below!
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8 Inducements Successful Companies Use to Close Sales on the Spot
June 12th, 2014Make it a no-brainer for your customers to buy NOW and boost your sales! Consider offering something extra in order to close sales on the spot!
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4 Essential Benefits of Educating Your Customers
June 5th, 2014You may have excellent products and services, but people are tired of promotional messages. So how do you let the world know about your exceptional offering?
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